HIGHLAND HEIGHTS, Ky.— Motion is proud to announce a new partnership with Northern Kentucky University Athletics, who will be implementing one of our flagship products, Motion Compliance.
With Motion, NKU will modernize core compliance operations including roster management, workflows, CARA tracking, and reporting. The platform provides a centralized, intuitive system designed to reduce manual processes, improve accuracy, and increase visibility for compliance staff.
Northern Kentucky Vice President and Director of Athletics, Christina Roybal, shared why the partnership was a strong fit:
“At Northern Kentucky University, we are intentional about supporting our student-athletes in every aspect of their experience. Motion provides us with an integrated solution that strengthens our compliance processes while also enhancing communication and organization across our department and within our teams.”
Motion co-founder and CEO, Jay Townsend, echoed that sentiment:
“NKU understands that supporting student-athletes requires more than isolated tools. By adopting Motion, they’re taking a comprehensive approach that simplifies compliance operations and enhances the daily experience for administrators, coaches, and athletes alike.”
This partnership reflects Northern Kentucky University’s commitment to innovation and operational excellence, while advancing Motion’s mission to deliver modern and affordable technology to athletic departments nationwide.
About Northern Kentucky University
Northern Kentucky University delivers innovative, student-centered education and engages in impactful scholarly and creative endeavors, all of which empower our graduates to have fulfilling careers and meaningful lives, while contributing to the economic, civic, and social vitality of the region.
To learn more about NKU, visit nku.edu.
The Wolverine-Hoosier Athletic Conference (WHAC) has announced a new partnership with Motion to provide modern, integrated technology solutions to support its member institutions.
Through this partnership, Motion will make its platform available to WHAC institutions, equipping athletic departments with innovative tools designed to streamline operations, enhance compliance workflows, strengthen team communication, and support student-athlete success in the evolving collegiate athletics landscape.
Motion’s technology suite is built specifically for college athletics, offering mobile-first, easy-to-use solutions that simplify day-to-day responsibilities for administrators, coaches, and student-athletes alike. By partnering with Motion, the WHAC is reinforcing its commitment to equipping member schools with forward-thinking resources that drive efficiency and long-term growth.
Eric Ward, Commissioner of the Wolverine-Hoosier Athletic Conference, shared the vision behind the partnership:
“The WHAC is committed to providing our member institutions with meaningful resources that elevate the student-athlete experience, while simplifying the daily tasks of running an athletic department. Partnering with Motion allows us to introduce innovative, modern technology that supports our schools administratively while helping them better serve their student-athletes.”
Motion co-founder and CEO, Jay Townsend, emphasized the significance of collaborating at the conference level:
“The Wolverine-Hoosier Athletic Conference represents strong leadership and a commitment to innovation. We’re honored to partner with the WHAC and support its member institutions with technology that simplifies complexity, elevates academics, and empowers athletic departments to operate more efficiently.”
This partnership reflects a shared commitment to modernization, operational excellence, and delivering tangible value to athletic departments across the conference. Together, the WHAC and Motion aim to provide member institutions with accessible, affordable, and athlete-first technology built for the future of college athletics.
About the Wolverine-Hoosier Athletic Conference
The Wolverine-Hoosier Athletic Conference is a collegiate athletic affiliated with the National Association of Intercollegiate Athletics (NAIA), headquartered in Livonia, Michigan. The conference consists of twelve colleges and universities located in the U.S. states of Michigan, Indiana, and Ohio. Founded in 1992, the conference was created as a successor group for the now-defunct NAIA District 23.
To learn more about the WHAC, visit whac.net.
Gary, Ind. — Motion is excited to announce a new partnership with Indiana University Northwest Athletics, who will be implementing Motion Money to simplify NIL transactions and empower their student-athletes to take full advantage of their opportunities in the Name, Image, and Likeness era.
Motion Money is an NIL app that makes it easy for student-athletes to get paid in a compliant and financially responsible way. It removes the headaches of manual processes and ensures every NIL dollar is tracked and managed responsibly. Additionally, IU Northwest will receive NIL education and training on how to build their brands and find NIL deals with businesses.
Anna Villanueva, Associate Director of Athletics at IU Northwest, shared why this partnership matters for their programs:
“At IU Northwest, we’re committed to preparing our student-athletes for success beyond the game. Motion gives them the tools and education needed to navigate NIL opportunities confidently and compliantly.”
Motion co-founder and CEO, Jay Townsend, said this partnership shows IU Northwest’s leadership in supporting their student-athletes’ growth:
“IU Northwest understands that NIL isn’t only about deals. It’s about education, compliance, and empowering student-athletes to build their personal brands responsibly. Motion Money was designed to make that process simple, secure, and sustainable for schools of every size.”
This partnership reinforces IU Northwest’s dedication to innovation and student success, while advancing Motion’s passion to make NIL accessible and manageable for every athletic department.
About Indiana University Northwest
At IU Northwest, your success is our top priority. We offer degree programs in Arts and Sciences, Health and Human Services, Business and Economics, Arts, and Education. Plus, personalized student support services to help you successfully navigate the college experience, from your first day, to Commencement, and beyond.
To learn more about IU Northwest, visit northwest.iu.edu.
RICHMOND, Indiana — Motion and Indiana University East are excited to announce a new partnership. IU East will be implementing both Motion Team and Motion Money across all of their athletic programs.
With Motion Team, IU East coaches and student-athletes will have access to a modern, mobile-first platform that unifies scheduling, messaging, film distribution, nutrition, and mental health resources. This all-in-one system will streamline communication and organization, making it easier for coaches and players to stay connected and focused on performance.
Motion Money adds another layer of innovation by providing an NIL-native solution for student-athletes to manage payments, compliance, and brand partnerships. Built with simplicity and transparency in mind, the platform ensures that athletes can fully participate in the NIL era while staying compliant with institutional and conference requirements.
Joe Griffin, IU East Athletic Director, shared the importance of this step forward:
“At IU East, we’re committed to giving our student-athletes the very best support on and off the field. Partnering with Motion allows us to not only simplify our day-to-day operations but also provide our student-athletes with the tools they need to succeed in the rapidly evolving NIL landscape.”
Motion co-founder and CEO, Jay Townsend, echoed that excitement:
“We built Motion to give programs like IU East an affordable, modern, and easy-to-use alternative to the bloated systems dominating the industry. By combining Motion Team and Motion Money, IU East is taking a forward-thinking approach to both operational efficiency and student-athlete empowerment.”
This partnership highlights IU East’s commitment to innovation and Motion’s mission of helping athletic departments at every level provide first-class experiences for their coaches and student-athletes.
About Indiana University East
IU East provides its students the opportunity to earn a prestigious IU degree that is respected throughout Indiana, the nation, and the world. As part of the Indiana University system, IU East provides all the services and opportunities of a large university combined with the advantages and atmosphere of a small college.
For more information about Indiana University East, visit east.iu.edu.
ELGIN, Ill. — Motion is excited to announce a new partnership with Judson University Athletics, who will be implementing Motion Team to enhance the daily operations of their athletic programs.
Motion Team provides a unified platform for scheduling, messaging, film distribution, nutrition, and mental health resources — all in one simple, mobile-first system. By bringing these tools together, Judson’s coaches and athletes can eliminate inefficiencies, improve communication, and stay better connected throughout the season.
Rick Williams, Director of Athletics at Judson, emphasized how the partnership will benefit the university’s student-athletes:
“Our mission at Judson is to provide student-athletes with the best possible environment to thrive academically, athletically, and personally. Motion’s platform gives our coaches and teams a more organized, efficient way to operate day-to-day while also supporting the overall well-being of our athletes.”
Motion co-founder and CEO, Jay Townsend, added:
“Judson University is taking a proactive step forward by choosing a platform designed for the needs of today’s athletes and staff. We’re thrilled to partner with them and to provide the tools they need to simplify operations and keep teams connected.”
This partnership reflects Judson’s commitment to innovation and student-athlete development, while furthering Motion’s mission to deliver modern, affordable, and athlete-first technology to athletic departments nationwide.
About Judson University
Judson is an evangelical Christian university that represents the Church at work in higher education, equipping students to be fully developed, responsible persons who glorify God by the quality of their personal relationships, their work, and their citizenship within the community, the nation and the world.
For more information about Judson University, visit judsonu.edu.
YOUNGSTOWN, Ohio — Youngstown State University has announced a new partnership with Motion, a growing provider of modern software for college athletic departments. The agreement will bring three of Motion’s flagship products — Motion Team, Motion Compliance, and Motion Academics — to the Penguins’ athletic programs, empowering coaches, administrators, and student-athletes with a unified digital platform built for today’s needs.
Motion Team will streamline day-to-day operations across YSU athletics, consolidating team scheduling, messaging, and film sharing into one mobile-first app. Simultaneously, Motion Compliance will give YSU administrators the tools to manage roster changes, workflows, CARA, and eligibility documentation with speed and confidence — reducing manual work and ensuring alignment with NCAA and conference standards. Motion Academics frees up time for academic advisors by automating travel letters, grade checks, and study hall tracking and reporting.
“We needed a partner that truly understood the realities of college athletics, and Motion checked every box. Their platform is intuitive, modern, and built for programs like ours,” said Rebecca Fink, Deputy AD for Internal Operations / SWA at Youngstown.
Built by former student-athletes, coaches, operations directors, and administrators, Motion offers a fresh alternative to legacy systems. Its mobile-native design and flexible architecture are helping programs across the country eliminate app overload, streamline workflows, and reconnect departments that have long been burdened by outdated tech stacks and ever- increasing sticker prices.
“Youngstown State is the kind of program we built Motion for, and their iconic Penguin mascot is an added bonus. They’re driven, competitive, and committed to doing things the right way. We’re proud to support their journey and help simplify the complex world of college athletics,” said Jay Townsend, Co-founder and CEO at Motion.
The rollout of Motion is already underway across YSU’s athletic department. By unifying their internal tools and putting athletes at the center of the digital experience, the Penguins are setting a new standard for how college programs can operate — efficiently, transparently, and with purpose.
About Youngstown State University
As a student-centered university, Youngstown State University’s mission is to provide innovative lifelong learning opportunities that will inspire individuals, enhance futures and enrich lives. YSU inspires individuals by cultivating a curiosity for life-long learning; enhances the futures of our students by empowering them to discover, disseminate and apply their knowledge; and enriches the region by fostering collaboration and the advancement of civic, scientific, and technological development. YSU’s culture of enrichment flourishes in our diverse, accessible, and quality education.
For more information about Youngstown State, visit ysu.edu.
Indiana University Columbus and the Crimson Pride Athletic Department have partnered with Motion, the technology platform for modern college athletics, to provide a modern solution for their student-athletes to increase name, image, and likeness (NIL) opportunities.
“As a young athletic department looking for every opportunity to enhance the student-athlete experience, this is an area I’ve been looking into for quite some time. This partnership with Motion gives our student-athletes a smart and safe way to jump head-first into NIL opportunities with local businesses and beyond,” said IU Columbus Athletic Director Zach McClellan.
With this partnership, every student-athlete at IU Columbus will have access to Motion Money, a mobile-first platform that empowers them to build their brand, generate NIL deals, and handle taxes with ease. The technology has tracking and visibility for the athletic department, as well as built-in guardrails to ensure compliance with institutional, state, and NAIA regulations.
“Zach and his staff are giving everything they have to make the student-athlete experience one-of-a-kind at IU Columbus. They are a young athletic department and growing quickly and innovating along the way. Motion is a tool for them to take the next step. We are going to give everything we have to help them accelerate their journey,” said Motion CEO Jay Townsend.
The launch of Motion at IU Columbus reflects the university’s commitment to equipping its student-athletes not just for success on the field and court, but off the field and court as well. As college sports continue to shift toward more athlete-centered models, the Crimson Pride are taking a proactive approach to building systems that are modern, transparent, and athlete-friendly.
“Being a former IU athlete myself, who played professionally prior to being a small college AD, and seeing that Motion was founded by top IU Kelley school of business minds and invested in by one of the biggest named IU alums in history, it's an absolute no brainer to connect all of those dots for our student-athletes here at IU Columbus," McClellan said.
About Indiana University Columbus
IU Columbus is a welcoming campus, offering individual learning experiences for dreamers, doers, and leaders. Our students learn to discover and contribute to their communities in their own way. Surrounded by the architectural beauty of Columbus, Indiana, our campus embraces collaborative ways of thinking that attract exceptional students and faculty.
For more information about IU Columbus, visit columbus.iu.edu.
Bushnell University Athletics has officially partnered with Motion, a rising leader in athletic department technology, to bring a new level of efficiency and connectivity to the student-athlete experience.
This partnership marks a significant step forward for the Beacons, who are embracing an all-in-one digital platform designed specifically for college athletic programs. Motion’s team management product, Motion Team, centralizes team communication, scheduling, film sharing, and health and wellness tools into one easy-to-use app.
“We are excited to implement Motion as a key communication tool for our athletic department. For teams, it is daily, while for us as administrators, it will allow us to be more involved in the daily/weekly communication flow with both our coaches and student-athletes. As a relational university and department, Motion will allow us to be more intentional with communication while giving student-athletes more access to information that they are wanting,” said Bushnell Athletic Director Corey Anderson.
With a modern interface and easy-to-use features, Motion is helping athletic departments like Bushnell’s reduce manual work, eliminate app overload, and stay connected with their athletes in real time. The platform was built by former athletes and coaches who understand the unique demands of college athletics.
“Bushnell is a program that leads with integrity and care, and we’re proud to help power their next chapter,” said Motion Co-founder and CEO Jay Townsend.
As the college sports landscape continues to evolve, Bushnell’s partnership with Motion reflects a commitment not just to keeping up, but to leading with intentionality and excellence.
About Bushnell University
Bushnell transforms lives in a Christian community that values learning, wisdom, growing faith and service. You will answer God’s call in your life as you discover the true path you were meant to pursue. As a Bushnell graduate, you’ll make a positive difference professionally, and in your family, church, and community.
For more information about Bushnell University, visit bushnell.edu.
We’re proud to share that Mark Cuban has invested in our vision for the future of college athletics.
His investment in Motion shows that as college athletics continues to evolve, the people closest to the game are best positioned to build what’s next.
Built by former college coaches, athletes, and administrators, Motion was created to help athletic departments and programs run smarter. From scheduling and communication to compliance and NIL, we’re building the tools that programs actually need—and making them accessible, modern, and ridiculously easy to use.
“College athletics is a rapidly changing business, and Motion is setting the standard for how modern programs operate,” said Cuban.
Cuban’s support will help us expand faster, serve more schools, and continue building a platform that empowers the unsung heroes in college athletics: coaches, operations staff, compliance admins, and student-athletes.
“Mark’s belief in our mission is more than just a vote of confidence, it’s a recognition that college athletics is changing fast, and that Motion is uniquely positioned to meet the moment”, said Motion CEO Jay Townsend.
We’re just getting started. Let’s move.
Point University is excited to announce a new partnership with Motion, the technology platform for modern college athletics. This partnership will provide Skyhawks coaches, staff, and student-athletes with an all-in-one platform to streamline communication, improve organization, and support holistic student-athlete development.
Motion’s mobile-native platform is designed to simplify the daily operations of athletic programs by combining team scheduling, messaging, film distribution, nutrition tracking, and mental health support in one unified space. Built by former college coaches, compliance admins, and student-athletes, Motion is tailored to the real needs of today’s athletic departments—especially those at the NAIA level.
“Our new partnership with Motion will empower both our coaches and student-athletes alike. I’m looking forward to seeing how it enhances the operational efficiency and day-to-day tasks that go into running successful athletic programs,” said Point University Vice President of Intercollegiate Athletics Jaunelle White.
The partnership reflects Point University’s emphasis on innovation and excellence, both on and off the field or court. By adopting Motion, the Skyhawks are investing in tools that improve efficiency, enhance communication, and help every student-athlete reach their full potential.
“It’s obvious that Jaunelle and her entire team in the Point University athletic department are dedicated to providing a first-class experience for their coaches and student-athletes, and Motion is excited to be partnering with them,” said Motion CEO Jay Townsend.
Motion’s platform will be rolled out across Point’s athletic programs this year, giving coaches and staff real-time visibility into their operations and student-athletes a central hub for everything they need.
About Point University
At Point, our Christian faith grounds our mission and informs how we operate. We are equipping the next generation to take their faith into the marketplace in new and culturally-relevant ways—erasing the lines between who they are and what they do. We want students to see their life and their mission as one and the same.
For more information about Point University, visit point.edu.